From fashion to home products and from food to wellness, D2C startups today have the potential to disrupt most of the consumer focused industries and Brands of India's mission is to help these companies scale and reach their full potential. YourStory is thus launching “500 Challenger Brands”, as its attempt to discover, showcase, and amplify high potential emerging D2C brands.With a slew of initiatives, Brands of India aims to help India create an additional 500 D2C Brands in the next three years and enable existing brands to grow their business to $100 million from $10 million.With “500 Challenger Brands”, Yourstory looks to identify 500 D2C emerging brands of India across categories such as beauty & personal care, fashion & accessories, toys & games, food & beverages, health, wellness & fitness among others.Over a period of 10 months, YourStory will select top 500 challenger brands with potential to take India's D2C ecosystem to another level, both at the local and global scale.

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Stories
YourStory invites '500 Challenger Brands' to be part of India’s D2C revolution
By Team YS | November 2, 2021
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Playbook for building iconic D2C brands of India by Kanwaljit Singh
By Meha Agarwal | September 15, 2021
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Brands of India: Trell co-founder reveals why D2C brands need a social commerce strategy to succeed
By Aparajita Saxena | September 17, 2021
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Brands of India: Revenue-based financing can fuel D2C growth meaningfully, says GetVantage founder, CEO
By Aparajita Saxena | September 17, 2021
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Videos
From consumer brands to iconic brands: The builder’s playbook unfiltered with Kanwaljit Singh
From consumer brands to iconic brands: The builder’s playbook unfiltered with Kanwaljit Singh
From consumer brands to iconic brands: The builder’s playbook unfiltered with Kanwaljit Singh
From consumer brands to iconic brands: The builder’s playbook unfiltered with Kanwaljit Singh
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Challenger 500 Program Partners
For more information write to us at
brandsofindia@yourstory.com
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